Thinking about SOM for my startup also helped me think about the market/industry dynamics.
Is this a winner take all market or can multiple big companies coexist? Very important if your product has some social aspects or other kinds of network effects.
Thinking about SOM for my startup also helped me think about the market/industry dynamics.
Is this a winner take all market or can multiple big companies coexist? Very important if your product has some social aspects or other kinds of network effects.